JOIN NOW

Build a Premium Brand That Attracts High-Profile Clients and 5-Figure Paydays

Branded bIRthworker

You’re Incredibly Skilled. So Why Does It Still Feel This Hard?

LET ME GUESS:

You didn’t start your business just to trade all your time for inconsistent income.

You started it because you know your work changes lives. You’re here to make an impact and create real freedom for yourself and your family. But right now, it feels like the only thing growing is your exhaustion.


You’re not the problem. Your positioning is.

Your schedule is full but your bank account isn’t. You crave a scalable offer or premium positioning but everything you’ve tried feels like more work, not more ease or income.

You’re stuck in a time-for-money trap.

You’ve got the experience, credentials, and stories that set you apart but you’re still charging like a beginner. You’ve tried to stay “accessible,” but it’s only made you feel resentful, underpaid, and over it.

You’re undervaluing your expertise.

You know you need to be seen to sell but being visible feels vulnerable. You second-guess your content, fear judgment, and secretly wonder if you’re really ready to step into the spotlight.

You’re wrestling with money mindset and visibility fears.

You see others getting featured, booked out, or landing dream clients… and you can’t figure out what you’re missing. You’ve tried posting, branding, and networking but it hasn’t translated into consistent growth.

You feel invisible even though you know you’re talented.

You’ve tried raising your rates, offering packages, or launching new services but the money still doesn’t reflect your effort. You’re stuck on the edge of burnout and wondering how long you can keep this up.

You’re working around the clock… and still not making enough.

You Didn’t Start This Work to Burn Out in It

You care deeply.
 You’ve poured your time, energy, and heart into supporting families.
 But lately, a quiet truth has been rising in the background:

You can’t keep doing this like this.

Sleeping in guest rooms.

 Tiptoeing around someone else’s home at 3 AM.

Running on caffeine and gratitude while still undercharging because “that’s just what people can afford.”

 Working more than you rest.

 Giving more than you receive.

It’s no longer sustainable.
 And if you're honest it never really was.

You want fewer “how soon can you start?” texts and more “I’ve been waiting for someone like you” messages in your inbox.

You want your name to carry weight without having to convince people of your value.

You want to be known. Paid well. And at peace.
You didn’t choose this path to trade your nights, weekends, and energy for just-enough income.

You chose it to lead. To build something meaningful.

To create a business that supports your life not the other way around.

Because no matter how much you love the work…
You know you’re meant for more than this.

Because deep down, you want a business that gives back to you.

Time freedom.
Creative freedom.
The ability to choose your schedule, your clients, your income.

You get paid more to work less.


You serve deeply—without sacrificing yourself.


You’re trusted, respected, and recognized.

One where you wake up in your own bed, rested, with nowhere to be unless you put it on the calendar.

Where your phone lights up with inquiries from clients who already know your value and are ready to pay for it.
 Where your laptop opens to your creative projects—your signature offer, your retreat, your next big move.

Where your business finally reflects who you really are not just what you can do for others.

There’s a Different Life Waiting for You

And you can feel it...

You don’t want more work.
 You want a brand that gives you more life.
And you’re finally ready to build it on your terms.

A version of success that’s soul-led, not self-sacrificing

Press, partnerships, and dream opportunities that find you because your name means something

Business trips that double as personal expansion hello, Paris, Provence, and poolside brainstorming

Days that flow between rest, creative expression, and well-compensated service

Private clients who treat you like a trusted expert not an on-call employee

You’re dreaming about:

The Life You Want Isn’t Far Off—It’s Just Aligned Differently

JOIN NOW

The proof is in these stories.

Most coaches and programs will tell you the same story: work harder, post more, chase more clients. They’ll hand you cookie-cutter strategies, generic social media hacks, and pricing advice that leaves you underpaid, overworked, and invisible in your own industry.

Here’s what I know to be true:
The problem isn’t your hustle. It’s not your audience size. It’s not that you need another certification or one more marketing trick.

You’ve been taught to hide behind service instead of stand in your expertise.


You’ve been conditioned to lower your prices instead of embody your value.


You’ve been led to believe visibility is about volume instead of clarity and resonance.

The real issue?

Why My Approach is Different

That’s why my approach looks nothing like what you’ve tried before.

Through Branded Birthworker, I show you how to build a business model that replaces overnights and exhaustion with premium packages that honor both your skill and your lifestyle.

Through Iconic IP, I take what’s in your head and heart and transform it into magnetic, belief-based content that doesn’t just get attention—it positions you as a Category of One in your industry.

And through BJO Retreats + Coaching, I bring you into high-touch, intimate spaces around the world where manifestation meets serious strategy. We pair clarity, income strategy, and personal branding with chef-prepared meals, cultural immersion, and restorative luxury—so you leave with both alignment and a clear plan to scale.

That’s the work we do here. And it’s why my clients don’t just grow—they become iconic.

This is about becoming the kind of woman who attracts premium clients, builds consistent high-ticket income, and creates a business that feels as good as it looks.

My belief is simple...

When your offers reflect your true value, your brand embodies your brilliance, and your message is sharp enough to cut through the noise—clients don’t need convincing. They lean in. They pay. They stay.

This isn’t about pushing harder.

Scale Your Family-Care Business to $10K Months Without Overnight Shifts

JOIN NOW

Branded Birthworker™ is for doulas, newborn care specialists, sleep consultants, lactation pros, nannies, and anyone who provides services to families—if you’re ready to package your expertise into premium offers, attract high-profile clients on repeat, and finally step into consistent $10K+ months.

This isn’t about more certifications or adding to your plate—it’s about making your brilliance impossible to ignore, so you can work less, earn more, and finally feel like the CEO of your business.

With my proprietary $10K Client Formula, you’ll get practical, repeatable steps for packaging, pricing, and selling your expertise in ways that feel aligned and doable.

Proven Income Systems

03.

Luxury Brand Positioning 

02.

You’ll discover how to build a sought-after personal brand that attracts premium clients without relying on hustle, overnights, or word-of-mouth alone.

Instead of trying to be everything to everyone, you’ll learn how to curate a niche that positions you as the obvious choice in your market.

Hyper-Niching Framework

01.

What makes this program different from anything else out there?

I loved my work. I loved the families. But the truth was...I was running on empty, trading sleep and sanity for survival.

I still remember sitting at my kitchen table years ago, exhausted after another overnight with a newborn client, staring at my bank account and wondering how it could be possible to be so skilled, so dedicated, and still feel like I was barely getting ahead.

And when I looked around, I realized so many of us in this field were doing the same: hustling, taking every shift, adding certification after certification, and still not feeling secure in our businesses.


I know what it feels like to be incredible at your craft but invisible in the marketplace. And I know the exact steps it takes to go from burned-out service provider to sought-after brand and CEO of your own business.

I knew it wasn’t that we lacked the skills. What we lacked were the business tools to package our expertise, set premium pricing, and position ourselves as the go-to authority instead of just another option.

When I figured out how to shift from “just another doula” to running a six-figure business that attracted high-profile clients, everything changed—not just for me, but for the families I served and the other birthworkers I began mentoring.

That was my turning point

That’s why Branded Birthworker exists—because I’ve been where you are. 

We start by aligning your beliefs with your next level of success and crafting messaging that magnetizes high-profile clients. This isn’t about playing small—it’s about showing up as the leader you already are.

Mindset & Messaging

Phase One

You’ll identify your hyper-niche and package your expertise into irresistible premium offers that reflect your true value, not just your hours. No more competing on price—this is about becoming the obvious choice.

Curate Your Niche & Offers

Phase Two

You’ll learn how to build buzz without a publicist. Through strategic content, PR opportunities, and personal branding, we’ll create your “Everywhere Effect” so that high-caliber clients start finding you.

The Visibility Framework

Phase Three

Finally, we’ll implement the systems, pricing strategies, and client attraction processes that allow you to step into consistent $10K+ months—without overnight shifts, burnout, or hustling for every client.

The $10K Client Formula

Phase Four

I know what it feels like to be incredible at your craft but invisible in the marketplace. And I know the exact steps it takes to go from burned-out service provider to sought-after brand and CEO of your own business.

The Branded Birthworker Method™

STEP-BY-STEP CURRICULUM

including The Branded Birthworker Method™, The Expert Framework™, and The Visibility Framework™

Weekly Group Coaching Calls

with Brandi for personalized strategy, hot seat coaching, and real-time support

Monthly Co-Coach Sessions 

with our internal coach to dive deeper, get feedback, and stay accountable

Networking + Themed Collaboration Calls

(Visibility Blitz, Cash Flow, Offer Clinic, and more) where you’ll take action on the call and get direct support from your peers

12 Months of Access to the Branded Birthworker curriculum and coaching container

When you join, you’re not just getting coaching—you’re getting a complete business-building ecosystem designed to take you from overworked service provider to sought-after CEO.

Here’s what’s included:

What You Get Inside Branded Birthworker™

What you track grows. Growth Guide Coaching helps you reflect on your numbers, celebrate wins, and identify clear next steps.

progress tracking

Each month you’ll receive a custom mantra to strengthen your mindset and keep you aligned with your goals.

Mindset & Mantra

Personalized recommendations for increasing your profitability in ways you may not have considered.

Profit Feedback

No more guessing; a coach shows you exactly how to scale your business sustainably.

Scaling Feedback

Clear next steps to boost your visibility and attract premium clients.

Visibility Feedback

In addition to live calls, you’ll receive tailored, in-depth coaching delivered directly to your inbox each month:

Your monthly personalized coaching & written feedback system.

Growth Guide Coaching™

New!

You'll receive your personalized Growth Guide Coaching report with clear, actionable steps to focus on for the month ahead.

This keeps you accountable, supported, and always moving forward.

How It Works

By the 20th

You'll submit a short reflection on your previous month’s wins, challenges, and numbers.

By the 5th of each month

Tools, Templates & Systems

The $10K Client Formula Toolkit:

Pricing calculators, offer templates, and client scripts.

Visibility & PR Templates:

Done-for-you pitch emails, podcast one-sheets, and media angles.

Contracts, NDAs & Professional Documents

tailored for family-care providers.

Social Media & Content Prompts

built around belief-driven sales psychology.

Community & Support

Private Member Community

of ambitious doulas, newborn care specialists, and family-care professionals—where you can collaborate, get feedback, and feel fully supported.

Accountability Pods

to ensure you stay on track and have peers who actually understand your work.

Slack Coaching (Mon–Fri):

get direct, high-touch support from Brandi and her team during the week, so you never feel stuck between calls.

Direct Feedback Opportunities

from Brandi and her team on your offers, pricing, and messaging.

on branding, luxury client attraction, and scaling beyond 1:1 work

Guest Expert Trainings

(bonus for pay-in-full clients)

Private 90-Minute VIP Day with Brandi 

(bonus for early joiners)

Live Workshop: Design & Sell Your 5-Figure VIP Offer

EXCLUSIVE BONUSES

From live calls to templates, Growth Guide Coaching, and Slack support, everything is designed to help you package your expertise, attract premium clients, and scale to consistent $10K+ months without overnights or burnout.

Every feature is intentional:

JOIN NOW

Your Investment in Branded Birthworker™

Branded Birthworker isn’t jusT another course or certification

it’s a 12-month, high-touch business ecosystem designed to help family-care professionals consistently book $10K+ months, elevate their expertise into premium offers, and step fully into the CEO role of their business.

The investment is $2,500 pay-in-full or $500/month for 6 months.

When you pay in full, you’ll also receive an exclusive 60-minute private VIP Coaching Call with Brandi, where we’ll dive deep into your niche clarity, pricing strategy, and visibility plan, so you start seeing results faster.

Here’s what your investment includes:

Bonus access to live workshops and guest expert trainings

Networking, collaboration calls, and accountability pods

The $10K Client Formula toolkit, PR & visibility templates, contracts, and done-for-you assets

Weekday Slack coaching for on-demand support

Monthly personalized Growth Guide Coaching™ reports

Weekly group coaching calls + monthly co-coach sessions

12 months of curriculum, coaching, and community support

JOIN NOW

 One premium client can cover your full investment, and consistent $10K+ months make it the smartest next step you can take for your business.

This isn’t an expense. it’s a revenue-generating system designed to pay for itself quickly. 

JOIN NOW

Here’s the truth: Most business programs aren’t built for you. They’re created by people who don’t understand what it means to be up all night with a newborn client, navigating tricky family dynamics, or pouring your whole heart into serving parents only to feel invisible in the marketplace.

I know this because I’ve been exactly where you are. I am you. I built my career in this same industry, starting with nothing more than my passion for families and my skills as a doula. I hustled, I over-delivered, I took every client I could until I realized that being good at the work wasn’t enough to grow a sustainable, profitable business.

That’s why Branded Birthworker exists. Unlike generic business coaching, this is a space 100% dedicated to family-care providers. It’s built by someone who has actually done it: grown a baby business into a multi-six-figure brand, worked with high-profile clients, scaled offers beyond 1:1, and taught others to do the same.

JOIN NOW

Why Branded Birthworker™ is Different

You don’t need another certification to earn more, you need the structure, strategy, and branding to step into your next level of success. That’s exactly what Branded Birthworker gives you: the framework, coaching, and support to help you go from overworked service provider to fully booked CEO.

The truth is, there’s no perfect moment, no magic sign.
But if you’ve read this far, you already know you’re meant for more.
Branded Birthworker is here to help you claim it.

If you’re already serving families, you are ready. 

Here's the thing

Maybe you’re looking at the investment and thinking, “$2,500 feels like a lot.” I get it I’ve been there. But here’s the truth: this isn’t money spent, it’s money redirected into a system designed to pay you back. One premium client can cover your entire investment, and the strategies you’ll learn here will keep working for you long after the program ends.

Or maybe you’re wondering if the timing is right. Life is full family, clients, responsibilities. But waiting doesn’t make your business grow. Branded Birthworker is designed to work alongside your current life and client load, so you can implement in real time. Imagine where you’ll be 12 months from now if you choose to start today, instead of looking back a year from now wishing you had.

And maybe, deep down, you’re questioning whether you’re really “ready.”

Let's talk about it

Still on the fence?

This is where your brilliance becomes impossible to ignore. And it’s where you finally build the kind of business that matches the level of care you’ve always given to others.

Here's what I believe

the problem isn’t that you need another certification or more hustle. 

The real problem is that no one has shown you how to package your expertise, position your brand, and attract premium clients in a way that honors both your skills and your lifestyle. That’s exactly what this program does step by step.

In just 30 days inside Branded Birthworker™, you could refine your offers, start charging a wage that feels both good and exciting, and finally step into the kind of business that reflects the true value of your expertise.

You’ll have the tools to uplevel an offer that can earn back your entire investment, the coaching to make sure you implement, and the community to remind you that you don’t have to do this alone.

On the other side of saying yes is clarity, confidence, and clients who see you as the “who’s who” in your field. You already know the quality of care you deliver now it’s time for your business and your income to rise to that same level.

THIS IS YOUR INVITATION

JOIN NOW

The next step is simple

Say yes to yourself, yes to your vision, and yes to building the brand and business you’ve been waiting for.

Your clients are ready. Your business is ready.

The only question left is:


Are you?

JOIN NOW

Frequently Asked Questions

JOIN NOW